For Athletes

For Brands

For Representatives

Tailored for Agents in Sport

Turn your clients into revenue-generating athlete-creators

While you focus on securing the best contracts and transfers, Press Upload transforms your players into marketable athlete-creators with powerful personal brands and engaged social followings.

In partnership with

In partnership with

  • Young woman with flower in hair in sunflower field

    Caroline Møller

    Benfica FC

  • Young woman with flower in hair in sunflower field

    John Buckley

    Al Kholood FC

  • Young woman with flower in hair in sunflower field

    Danielle Gibson

    England Cricket

  • Young woman with flower in hair in sunflower field

    Zahir Gutierrez

    Mexico Basketball

Unlock the power of personal branding

More revenue. Better Contracts. Happier Players.

We help athletes build their digital presence, create engaging content and expand revenue streams through better negotiation leverage. The result? Your players become more valuable, your negotiations become easier and everybody wins.

You handle

Contracts

Transfers

Career Strategy

We handle

Content creation

Brand Building

Partnership SUPPORT

The result?

Higher player value

Additional Income Streams

How we solve your problems

Why SPORTS AgenCIES choose
Press Upload

We know the problems you face in providing the best opportunities for your clients. Press Upload helps agents to go the extra mile for their talent, providing the opportunities and resources to enable the transition to Athlete-Creator.

Low Engagement Kills Brand Interest

Athletes Don't Deliver Content

Video Editing Prevents Consistency

You're Chasing Athletes Instead of Closing Deals

Athletes Can't Differentiate Themselves

Low Marketability Limits Deal Value

We Build Authentic Engagement

We Execute Everything

Professional Video Editing Included

We follow up with athletes ourselves

Strategic Brand Positioning

We Increase Your Deal Value

Our process

How we work together

Dive into our process to discover how we go from your current social media setup to an optimised, consistent strategy for your athletes to roll out.

1

Initial Assessment

We analyse your athlete's current digital presence and identify brand-building opportunities specific to their sport and personality.

2

Strategy Development

Create a customised content strategy and brand positioning that aligns with their career goals and commercial objectives.

3

Content Creation

Our team produces engaging content, manages their social media presence and builds their audience with authentic, personality-driven content.

4

Partnership Outreach

Actively pursue and negotiate brand partnership opportunities that generate additional income while enhancing their professional image.

5

Ongoing Optimisation

Continuously refine strategy based on performance data, market trends and your athlete's evolving career needs.

Case Studies

Proven results for agents & Players

Powerplay Management

Cricket

PowerPlay Management is a global sports management agency and represents cricket players including Matt Short, Georgia Voll, Georgia Redmayne and Amanda-Jade Wellington. We worked in partnership with Powerplay Management to support their athletes in enhancing their social media presence and expanding commercial opportunities across the UK.

Results

Access to athlete social media programme.

Emphasis on coaching their players on how to build & monetise their personal brand across social media.

Powerplay Management

Cricket

PowerPlay Management is a global sports management agency and represents cricket players including Matt Short, Georgia Voll, Georgia Redmayne and Amanda-Jade Wellington. We worked in partnership with Powerplay Management to support their athletes in enhancing their social media presence and expanding commercial opportunities across the UK.

Results

Access to athlete social media programme.

Emphasis on coaching their players on how to build & monetise their personal brand across social media.

Powerplay Management

Cricket

PowerPlay Management is a global sports management agency and represents cricket players including Matt Short, Georgia Voll, Georgia Redmayne and Amanda-Jade Wellington. We worked in partnership with Powerplay Management to support their athletes in enhancing their social media presence and expanding commercial opportunities across the UK.

Results

Access to athlete social media programme.

Emphasis on coaching their players on how to build & monetise their personal brand across social media.

TDB Sports

Rugby

Our strategic brand building guidance supported TDB Sports players Carwyn Tuipulotu (Pau), Kyle Rowe (Scotland and Glasgow Warriors) and Sisilia Tuipulotu (Wales and Gloucester-Hartbury).

Results

Brand partnerships for Carwyn Tuipulotu (OddBalls), Kyle Rowe (Wintergreen Sport) and Sisilia Tuipulotu (Wintergreen Sport and Riviera Iced Tea).

Clarity on how to optimise posting content to build their brand on social media.

TDB Sports

Rugby

Our strategic brand building guidance supported TDB Sports players Carwyn Tuipulotu (Pau), Kyle Rowe (Scotland and Glasgow Warriors) and Sisilia Tuipulotu (Wales and Gloucester-Hartbury).

Results

Brand partnerships for Carwyn Tuipulotu (OddBalls), Kyle Rowe (Wintergreen Sport) and Sisilia Tuipulotu (Wintergreen Sport and Riviera Iced Tea).

Clarity on how to optimise posting content to build their brand on social media.

TDB Sports

Rugby

Our strategic brand building guidance supported TDB Sports players Carwyn Tuipulotu (Pau), Kyle Rowe (Scotland and Glasgow Warriors) and Sisilia Tuipulotu (Wales and Gloucester-Hartbury).

Results

Brand partnerships for Carwyn Tuipulotu (OddBalls), Kyle Rowe (Wintergreen Sport) and Sisilia Tuipulotu (Wintergreen Sport and Riviera Iced Tea).

Clarity on how to optimise posting content to build their brand on social media.

Mason Sports Management

Squash & Padel

Mason Sports Management is a leading global racket sports management company representing squash players such as Marwan ElShorbagy, Greg Lobban and Emily Whitlock as well as padel players such as Victoria Nicholas and Ethan Bardo. We supported their athletes with custom content & brand audits as well as 1-1 coaching calls to refine their digital strategy, boost engagement and increase their marketability.

Results

Content ideas & brand positioning guidance

Increased marketability

Mason Sports Management

Squash & Padel

Mason Sports Management is a leading global racket sports management company representing squash players such as Marwan ElShorbagy, Greg Lobban and Emily Whitlock as well as padel players such as Victoria Nicholas and Ethan Bardo. We supported their athletes with custom content & brand audits as well as 1-1 coaching calls to refine their digital strategy, boost engagement and increase their marketability.

Results

Content ideas & brand positioning guidance

Increased marketability

Mason Sports Management

Squash & Padel

Mason Sports Management is a leading global racket sports management company representing squash players such as Marwan ElShorbagy, Greg Lobban and Emily Whitlock as well as padel players such as Victoria Nicholas and Ethan Bardo. We supported their athletes with custom content & brand audits as well as 1-1 coaching calls to refine their digital strategy, boost engagement and increase their marketability.

Results

Content ideas & brand positioning guidance

Increased marketability

MSN Sports Management

Football

We're supporting MSN Sports Management with 1-1 personal branding coaching sessions for all of their footballers, teaching them the foundations of building a brand on social media. We’ve also supported one of their athletes with an in-person content shoot.

Results

An understanding of how to build an athlete brand on social media.

In-person content shoot with one of their players which supports player and agent brand.

MSN Sports Management

Football

We're supporting MSN Sports Management with 1-1 personal branding coaching sessions for all of their footballers, teaching them the foundations of building a brand on social media. We’ve also supported one of their athletes with an in-person content shoot.

Results

An understanding of how to build an athlete brand on social media.

In-person content shoot with one of their players which supports player and agent brand.

MSN Sports Management

Football

We're supporting MSN Sports Management with 1-1 personal branding coaching sessions for all of their footballers, teaching them the foundations of building a brand on social media. We’ve also supported one of their athletes with an in-person content shoot.

Results

An understanding of how to build an athlete brand on social media.

In-person content shoot with one of their players which supports player and agent brand.

The numbers

The revenue impact

Our athletes don't just build followers - they build income. Here's what enhanced personal branding means for your players' earning potential.

Unlock multiple revenue streams

Unlock multiple revenue streams

Building your athlete's brand opens doors beyond their sport contract. From endorsement deals and sponsorships to content partnerships and appearance fees, a strong personal brand creates diversified income opportunities that don't rely solely on athletic performance. The more visible and authentic their brand, the more attractive they become to brands across industries.

Extend earning potential beyond playing career

Extend earning potential beyond playing career

An athlete's career on the field is limited, but their brand can generate revenue for decades. Athletes with established personal brands transition seamlessly into media, business ventures, coaching and speaking opportunities. By investing in their brand now, you're building an asset that continues to pay dividends long after they retire.

Amplify every deal's value

Amplify every deal's value

A strong personal brand doesn't just create new opportunities - it multiplies the value of existing ones. Athletes with larger, more engaged followings command premium rates for partnerships, have greater negotiating leverage and attract higher-quality brand collaborations. Every post, appearance and endorsement becomes more valuable when backed by authentic brand equity.

The press Upload Playbook

our proven three-step framework

We guide athletes through a systematic approach to build powerful and profitable personal brands that drive long-term impact both on and off the field.

  1. Positioning

Define your athlete's unique brand identity, core values, and story authentic with content that resonates with fans, media and potential partners/opportunity providers.

Key outputs:

Brand pillars & narrative

Audience & value alignment

Visual identity

  1. PRESENCE

Build and optimise content across social platforms with consistent, high-quality posts that reflect their personal brand and grow their audience.

Key outputs:

Social media strategy

Content planning & production

Platform growth & engagement tactics

  1. PARTNERSHIPS

Connect athletes with meaningful brand partners through strategic collaborations that drive impact, income, and long-term brand equity.

Key outputs:

Brand outreach & deal flow

Partnership packaging

Campaign execution & ROI reporting

It's time…

Ready to transform your athletes into marketable athlete-creators?

Join the 80+ athletes across 10+ sports who are already building their brands and generating additional revenue with Press Upload.

Your faqs

Common questions from SPorts Agents

How does this affect my relationship with my players?

How does this affect my relationship with my players?

How does this affect my relationship with my players?

What's the revenue sharing structure for brand partnerships we secure?

What's the revenue sharing structure for brand partnerships we secure?

What's the revenue sharing structure for brand partnerships we secure?

How do you handle players who already have existing social media followings?

How do you handle players who already have existing social media followings?

How do you handle players who already have existing social media followings?

What happens when players transfer clubs or change situations?

What happens when players transfer clubs or change situations?

What happens when players transfer clubs or change situations?

How much time commitment is required from players?

How much time commitment is required from players?

How much time commitment is required from players?

Can you guarantee specific revenue results?

Can you guarantee specific revenue results?

Can you guarantee specific revenue results?

What if brand partnerships conflict with existing player contracts?

What if brand partnerships conflict with existing player contracts?

What if brand partnerships conflict with existing player contracts?

How do you measure success for both agent and player?

How do you measure success for both agent and player?

How do you measure success for both agent and player?

Do you work with players across all career stages?

Do you work with players across all career stages?

Do you work with players across all career stages?

How do you handle different sports and markets?

How do you handle different sports and markets?

How do you handle different sports and markets?

What if a player already works with a social media manager or content creator?

What if a player already works with a social media manager or content creator?

What if a player already works with a social media manager or content creator?

What results can I expect?

What results can I expect?

What results can I expect?

We build and monetise athlete brands.

Feel like you need even more?

Subscribe to our newsletter for weekly insights on the athlete marketing space.

Enter your email below

2025 © Press Upload. All Rights Reserved.

Website by Ryan Senior

We build and monetise athlete brands.

Feel like you need even more?

Subscribe to our newsletter for weekly insights on the athlete marketing space.

Enter your email below

2025 © Press Upload. All Rights Reserved.

Website by Ryan Senior

We build and monetise athlete brands.

Feel like you need even more?

Subscribe to our newsletter for weekly insights on the athlete marketing space.

Enter your email below

2025 © Press Upload. All Rights Reserved.

Website by Ryan Senior