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TAILORED FOR ATHLETES

Build your personal brand as an athlete

Our athlete social media programme empowers athletes to maximise their creative and commercial opportunities by building and monetising their personal brand.

WHY US?

Why trust Press Upload with your journey?

At Press Upload, we're athlete personal branding experts We're working with 80+ athletes across the globe from 10+ sports. Our team understands the unique challenges and opportunities in athlete marketing. We've crafted successful strategies for athletes at every level, turning your athletic journey into engaging content that builds your personal brand and attracts meaningful partnerships.

ALREADY IN PRACTICE

Athlete Success Stories

Our program is already helping athletes maximise their creative and commercial opportunities - take a look at some of our case studies.

Building a brand: DANI GIBSON

Dani Gibson is building and monetising her personal brand with Press Upload. Since working with Dani, she's grown by over 10,000 followers across her socials and her content has had over one million views. We've also helped her secure content partnerships with Lucky Saint, Barbell & Brew, Wintergreen Sport and Gokozy as well as supporting her in creating content for Gunn and Moore. She's the fastest growing female cricketer on YouTube and the best part… she's only getting started.

Viral Growth & engagement: RAVI BOPARA

Since working with Press Upload, Ravi has had over one million views on his Instagram Reels, sharing a range of content such as behind the scenes on comms duty in India, his take on the latest trends and day in the life insights. We also helped Ravi launch his TikTok account as he looks to build his brand across multiple social media platforms.

ATHLETE-ENTREPRENEUR: BEN PRINGLE

Ben Pringle is a professional footballer playing for Precision FC in Dubai. He also has 20+ years of experience playing in the EFL in England. We're working with Ben to help him build his personal brand on social media. We also recently helped him launch his business, the UAE Football Network, which supports football players move to Dubai.

ATHLETE-CREATOR: CAROLINE MØLLER

Caroline Møller is a professional footballer who plays for Real Madrid and the Denmark women's national team.

With 116K followers on Instagram and 16.3K followers on TikTok, Caroline shares behind the scenes insights into life as a professional footballer. She also posts personality-driven content, sharing interactions and moments with her friends, family and teammates.

We're working with Caroline to help her build and monetise her brand on social media through 1-1 content support & guidance and brand partnerships outreach.

WHY A PERSONAL BRAND?

Why Athletes need a personal brand

You've probably heard that having a strong personal brand is a game changer… but why is that?

Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.
Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.
Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.
Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.

Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.
Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.
Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.
Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.

Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.
Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.
Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.
Creative
Maximise your creative opportunities
Document your journey on social media and share your story.
Commercial
Work with brands
Secure brand partnerships and grow your income from social media.
Growth
Engage & grow your audience
Create and build authentic relationships with your fans who follow your journey on and off the pitch.
Post-Career Opportunities
Career Longevity
Building a personal brand leads to post-career opportunities such as business ventures and jobs in the media.
Creative
Become highly marketable
Maximise your marketability to secure better opportunities on and off the field.
Fan Engagement
Strengthen Fan Engagement
Build a loyal fanbase who are invested in you, your content and your brand.
Networking
Collaborate
Collaborate and connect with other athletes.
Game Growth
Increase the visibility of your sport
Use your personal brand to increase the visibility of your sport and the team(s) you play for.
Role Models
Inspire Generations
Become one of the leaders in your sport but using content to be a role model on and off the pitch.

PROGRAM CONTENTS

What's Included?

Our programme is full of value, resources and support that will benefit you. Take a look below at everything you'll be able to utilise.

Athlete Marketing Blueprint

Stay organised when building your personal brand.

Custom Content Ideas

No more guessing what to post.

Athlete Success Stories

Learn from athletes already seeing success with their social media content.

Email Outreach Templates

Know what to say & ensure you stand out to brands you reach out to.

Weekly Q&A with experts

Stay ahead of the game.

Content Feedback & Strategy

Get expert insights on your content.

Brand Partnerships Marketplace

Find brands to partner with you from across the globe.

Private Access To Specialist Support

Get private access to an exclusive group of verified specialists from videographers to financial advisors.

Get private access to an exclusive roster of creative talent to elevate your visuals & storytelling

BUT WAIT….

That's not all

Being a Press Upload Athlete has even more benefits…

Custom Media Kit

Your content CV to help you attract brand partnerships and sponsorships.

Personal Branding Video Training

A step-by-step guide on how to authentically grow your audience, land brand deals, and make your brand stand out.

What's inside?

You

Exclusive Athlete Community

Network with like-minded athletes - build your brands together.

You

You

Courtney - 9:30

Hey! I’ve got a crazy video idea, but I need someone to be a part of it with me. It’s a cool challenge video and I think you’d be awesome!

You - 9:41

Wow! Sounds amazing, thank you for thinking of me. Should we book a meeting to discuss the details?

Collaboration Opportunities

Network and team up with athletes to create next-level content.

And even more coming soon…

Exclusive access to CapCut Course, financial playbooks, AI content hacks, algorithm blueprints and even more.

TRAINING MODULES

Inside the TRAINING

Our pre-recorded athlete personal brand training will teach you everything you need to know to build your brand as an Athlete Creator online.

Here's what you'll learn:

Module 01 - What is a Personal Brand?

Module 02 - How to build a Personal Brand

Module 03 - Benefits of building a Personal Brand

Module 04 - developing a Content Mindset

Module 05 - Content Systems & Processes

Module 06 - Monetising your Athlete Personal Brand

This training, alongside all the inclusions in our social media program, equips you with everything you need to build, grow, and monetise your personal brand.

CONTENT COLLABORATIONS