Campaign Type
Group
Niche
Recovery
Location
UK
A group of Press Upload's pro athletes worked with Wintergreen Sport on a campaign to showcase their range of performance and recovery products.
About Wintergreen Sport:
Wintergreen Sport creates comprehensive warmup and recovery products designed specifically for athletes and sports professionals. he brand is trusted by sports therapists who work with elite teams and athletes worldwide, including Olympics athletes and Professional Sports teams.
The Campaign Focus: Our athletes showcased Wintergreen's key product categories through authentic, real-world usage:
🔥 Pre-Training Content - Athletes demonstrated using Warmup Ultra, the powerful pre-workout heating rub as part of their preparation routines
💪 Recovery Content - Post-session videos featuring Magnesium Body Gel for muscle soreness relief and the popular Magnesium Soak for deep recovery.
Why this partnership worked:
Authentic usage - Our athletes genuinely use these products in their training routines.
Professional credibility - Wintergreen's backing by sports therapists and elite teams aligned with our athletes' professional standards.
Visual storytelling - From pre-workout preparation to post-session recovery, the products created natural content opportunities.
Real results - Athletes could authentically share their experiences with products they actually rely on.
The campaign delivered genuine, unscripted content that resonated with audiences because it showed real athletes using real products for real performance benefits.
This is what happens when proven sports science meets authentic athlete storytelling.
EXAMPLES OF CAMPAIGN CONTENT
Interested in working with OUR ATHLETES?
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